For more than 80 years, Columbia Sportswear Company has been making products for nature lovers in the Pacific Northwest and beyond.
We at Blog Don't Lie could not miss the opportunity to bring this historic and quality brand to the store.
President Gert Boyle has been at the helm of the company for nearly 50 years and has steadfastly helped Columbia grow into the globally renowned sports brand it is today. Headquartered in Portland, Oregon, the main feature is to produce extremely practical clothing, footwear and accessories to keep the consumer warm, dry, cool and protected under any circumstances. What distinguishes Columbia from other brands are innovative products, Pacific Northwest heritage, irreverent spirit and family business ethics.
Gert's parents were migrants fleeing Nazi Germany in 1938. They settled in Portland, where they bought a small hat-making business. They named it Columbia Hat Company in honor of the name of one of the most important rivers of their new home.
This humble start was the sign of a newfound freedom and a new beginning for the family. Later, the business passed from Gert's father to husband Neal and then to Gert herself, who found herself going from housewife to executive overnight due to Neal's sudden death in 1970. Today Tim Boyle , son of Gert, is the CEO and grandson Joe Boyle is president of the Columbia brand.
The family, like the company, has gone through ups and downs, but living the outdoors together has always been an integral part of its success.
This humble start was the sign of a newfound freedom and a new beginning for the family. Later, the business passed from Gert's father to husband Neal and then to Gert herself, who found herself going from housewife to executive overnight due to Neal's sudden death in 1970. Today Tim Boyle , son of Gert, is the CEO and grandson Joe Boyle is president of the Columbia brand.
The family, like the company, has gone through ups and downs, but living the outdoors together has always been an integral part of its success.
Columbia works with talented people who are as passionate about nature as you are. And although its products are available all over the world, they are proud to be located in the great Pacific Northwest, where majestic forests, volcanic mountains, rugged coastlines and wide open spaces are their very personal laboratory and playground. This is the place where they hike, fish, hunt, camp, snow and many other activities.
You just have to come and visit us in the store and discover one of the most iconic brands of casual and sportswear worldwide.